{"id":144,"date":"2014-08-05T12:22:13","date_gmt":"2014-08-05T16:22:13","guid":{"rendered":"http:\/\/www.atenadvertising.com\/blog\/?p=144"},"modified":"2014-08-05T12:22:13","modified_gmt":"2014-08-05T16:22:13","slug":"aten-advertising-creates-new-brand-design-tagline-for-deep-water-cay-bahamas","status":"publish","type":"post","link":"https:\/\/www.atenadvertising.com\/blog\/2014\/08\/05\/aten-advertising-creates-new-brand-design-tagline-for-deep-water-cay-bahamas\/","title":{"rendered":"Aten Advertising Creates New Brand Design &#038; Tagline for Deep Water Cay Bahamas"},"content":{"rendered":"<div id=\"attachment_145\" style=\"width: 650px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-1-Overall.jpeg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-145\" class=\"size-full wp-image-145\" title=\"DWC Mood 1 Overall\" src=\"http:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-1-Overall.jpeg\" alt=\"\" width=\"640\" height=\"361\" srcset=\"https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-1-Overall.jpeg 640w, https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-1-Overall-300x169.jpg 300w, https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-1-Overall-500x282.jpg 500w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><p id=\"caption-attachment-145\" class=\"wp-caption-text\">In a push to re-position this beautiful out-island in the Bahamas known for it&#39;s world class bone fishing as a Couples retreat for soft adventures and island getaways, Aten Advertising created the new tagline: &quot;Your Key to Happiness&quot;<\/p><\/div>\n<div id=\"attachment_146\" style=\"width: 650px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-2-Couples.jpeg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-146\" class=\"size-full wp-image-146\" title=\"DWC Mood 2 Couples\" src=\"http:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-2-Couples.jpeg\" alt=\"\" width=\"640\" height=\"361\" srcset=\"https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-2-Couples.jpeg 640w, https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-2-Couples-300x169.jpg 300w, https:\/\/www.atenadvertising.com\/blog\/wp-content\/uploads\/2014\/08\/DWC-Mood-2-Couples-500x282.jpg 500w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><p id=\"caption-attachment-146\" class=\"wp-caption-text\">The campaign would then launch with specific print and web iterations which would extend the tagline (Your Key To Happiness) with messaging specific to each target market. This communication targets couples with the headline &quot;Your Key to Escape&quot;.<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[65,66,31,68,42,44,64,46,63,67],"class_list":["post-144","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-agency-for-hotel-marketing","tag-agency-for-legal-marketing-in-florida","tag-aten-advertising-winter-park","tag-chris-aten-advertising-orlando","tag-chris-aten-florida","tag-chris-aten-winter-park","tag-hotel-advertising-taglines-aten-advertising-orlando","tag-hotel-marketing-orlando","tag-marketing-agency-orlando","tag-marketing-firm-for-hotel"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/posts\/144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/comments?post=144"}],"version-history":[{"count":1,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/posts\/144\/revisions"}],"predecessor-version":[{"id":147,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/posts\/144\/revisions\/147"}],"wp:attachment":[{"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/media?parent=144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/categories?post=144"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atenadvertising.com\/blog\/wp-json\/wp\/v2\/tags?post=144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}